Totally Her (Evolve Media) represented in Western Australia by Digital Loop, has announced a local version of the giant US parenting site Momtastic. Mumtastic Australia will be edited by Bronwyn Mandile, who previously freelanced with NewsLifeMedia's Kidspot. The site already has a number of key national brands advertising with it including Heinz, First Response and Hasbro Games. "There's a big opportunity [...]

WA's Digital Loop has re-formed with one of Australia's leading independent publishers - Junkee Media.

 Previously known as Sound Alliance, Junkee Media delivers original content to over 2 million Australian's each month, specifically designed to connect to youth and millenialls, they are proven experts in youth, music, social and content. They were awarded Publisher of the year at 2014 Festival [...]

theFashionSpot, the web's largest fashion-focused community and editorial site, has been launched in Australia. TheFashionSpot is housed under Australia's women's interest and family lifestyle publishing division, TotallyHer. Both are exclusively represented in WA by Digital Loop. Chantelle Schmidt, theFashionSpot's Australian editor, has worked across a range of fashion and celebrity magazines and will oversee local content for theFashionSpot as well as [...]

Digital media company Digital Loop has partnered with InMobi, the world's largest independent mobile advertising platform, enabling advertisers to reach audiences at a scale and customisation never seen before in WA. With the addition of the InMobi Mobile Audience Platform, Digital Loop can now enable advertisers to reach their audiences with precise targeting, based on rich data insights that ensures [...]