the Fashion Spot launches Australian edition
theFashionSpot, the web's largest fashion-focused community and editorial site, has been launched in Australia. TheFashionSpot is housed under Australia's women's interest and family lifestyle publishing division, TotallyHer. Both are exclusively represented in WA by Digital Loop. Chantelle Schmidt, theFashionSpot's Australian editor, has worked across a range of fashion and celebrity magazines and will oversee local content for theFashionSpot as well as [...]
inMobi partners with Digital Loop
Digital media company Digital Loop has partnered with InMobi, the world's largest independent mobile advertising platform, enabling advertisers to reach audiences at a scale and customisation never seen before in WA. With the addition of the InMobi Mobile Audience Platform, Digital Loop can now enable advertisers to reach their audiences with precise targeting, based on rich data insights that ensures [...]
Digital Loop is Hiring
SENIOR DIGITAL BUSINESS DEVELOPMENT MANAGER - DIGITAL LOOPDigital Loop is now one of WA's largest online media platforms - representing some of the world's biggest online publishers: The Guardian - 3rd Largest News Site in the World (6th largest in Australia) Gorilla Nation - Australia's largest male enthusiast publisher (sites include ROTTEN TOMATOES, WIKIA, METACAFE, MUSICFEEDS, CRAVEONLINE and 100's more) [...]
The NEW Guardian Australia site is now live!
After beta testing for the past 10 months with 5% of The Guardian’s audience able to view the test site and provide feedback - the new site has culminated into a new way of thinking - the death of the homepage as we know it. Director of digital strategy for The Guardian, Wolfgang Blau, says: “The whole idea of a homepage is broken really [...]
Digital Loop announces exclusive partnership with The Guardian in Western Australia
Digital Loop hosted a media event on Monday to celebrate their exclusive partnership with The Guardian for WA. The night started off at the new Bill's Bar and Bites bar in Leederville and followed on to Luna, where Digital Loop and The Guardian hosted the WA premiere of Nick Cave's new documentary 20,000 Days On Earth. Digital Loop's Chris Coufos said [...]
PC Mag launches Australian edition
If you noticed something a little bit different about PC Mag, please don’t be alarmed; you’re now seeing the AU version of PC Mag, which is everything you loved about the US version of PC Mag, but with more news, reviews and deals aimed directly at Australian users. PC Mag is home to some of the savviest and most experienced [...]
Digital Loop celebrates its first birthday, new partners and new website launch
Digital Loop has grown again with a special announcement last night at their first birthday client event, held at Event Cinemas Innaloo on Wednesday night. Clients were treated to drinks at the new Event Cinemas Bar followed by an exclusive preview screening of Seth MacFarlane's new comedy A Million Ways To Die In The West.Australian Director of Gorilla Nation and Totally [...]
Digital Loop expands stable of online publishers represented in WA with four new signings
Digital Loop has recently acquired exclusive representation rights for some of the world's biggest global online publishers, including Ziff Davis, Gorilla Nation, Totally Her and Spot Jobs to bring its collective reach into the WA marketplace to 13+ million unique audience members each month nationally. Digital Loop now exclusively represent for Western Australia: Gorilla Nation - Australia's number one male [...]